A program by Alisha Outridge / Byte & Chord

Build real
AI products & skills.
Get real results in six
weeks.

The AI Founder Playbook is the methodology behind 80+ founders who shipped real AI products — not pitch decks, not prototypes that died on a whiteboard. 80% launched an MVP or advanced their career within 90 days of finishing.
Join the next cohort
RSVP — Free Masterclass · Tue Jun 2

In partnership with #NYTechWeek · Midtown Manhattan · For all ages 20+

RSVP — Free Webinar · Sun May 10

In partnership with Kyros Prep · For parents + teens 12–19

Next cohort
Applications open / Summer 2026
Format
6-week live, online · 30-40 seats
For
Founders, Executives, PMs, operators · No coding required
80+
Founders, PMs
& operators trained
80%
Launched an MVP
or advanced their career
6
Frameworks built
from real exits
2
Acquisitions
FlyBy → Apple · WHIM + Videri
§ 01 — Programs

Four ways to work together.

— Flagship

The Cohort

Six weeks, twelve seats. Live online. Ship a real AI product by graduation. Includes the full framework set, weekly office hours, peer accountability, and a final pitch session with feedback from operators who've been on both sides of an exit.

6 weeks · Cohort-based
— Live

The Masterclass

A 2-hour live session of the AI Founder Playbook methodology, currently hosted at NY Tech Week 2026. Walk in with an AI idea, walk out with a pressure-tested concept brief, a build/skip decision on your top features, and a call list. Approval-required.

2 hours · 20-30 seats · Free
— 1:1

Private Coaching

For founders, PMs, and senior operators with a specific decision in front of them. Personalized sessions designed to create impactful outcomes & deliverables. Offered directly and also in partnership with AnitaB.org and the Grace Hopper Celebration.

Application required
— Custom

For Organizations

White-label cohorts and custom AI literacy curricula for enterprises, foundations, and education partners. Currently delivering programs in partnership with Kyros AI, Brown University, and U.S. Department of Education (via USDR). Inquiries by introduction.

Custom · Multi-week · Enterprise
Most AI courses teach you to use AI.
This Playbook teaches you to ship something worth doing.
— The thesis
§ 02 — The Method

Six frameworks. No fluff.

01
Decision Value Stack

The five-layer test for whether your idea solves a paid problem — or just an interesting one. Where most AI products quietly die.

02
Problem Pressure Test

How to find the three signals that confirm a problem is worth solving — before you've written a line of code, vibed another half-baked prototype that ChatGPT claims will "change the world" or burned another sprint on a feature that no one asked for.

03
Signal Loop Canvas

The closed-loop feedback system that turns user behavior into product decisions. Adapted from systems shipped at scale to 500M+ users.

04
Build / Skip Matrix

What to ship in v1, what to defer, what to kill. The single tool that prevents the "boil the ocean" trap that sinks most first-time founders.

05
Decision Architecture Map

A visual model for surfacing the ten decisions that actually determine whether your product ships, scales, or stalls. Used at TuneCore, Reuters, and Howard Hughes.

06
Retention Engine

The framework for designing for retention from day one — because most products don't lose users; they were built to lose them. Ported from work with 500K+ creators.

§ 03 — About

The operator behind the Playbook.

Alisha Outridge

Alisha Outridge built the AI Founder Playbook from 15 years of shipping — at Meta, at Reuters, at TuneCore, and at two acquired startups.

As CTPO of TuneCore, she led AI personalization that drove +25% revenue and +30% engagement across 500K+ creators. As CPO of FlyBy, she shipped the computer vision and AR work that seeded Apple's ARKit. As CPO of WHIM, she scaled a $1B smart-screen platform to 3.3M+ daily viewers across NYC Transit.

She now teaches at Brown University and Hunter College CUNY, advises the U.S. Department of Education on AI governance through USDR, and runs Byte & Chord — a venture studio building AI products across music fintech, education, and government.

The Playbook is what she wishes someone had handed her in 2010.

Currently CPO/CTO, Byte & Chord
Teaching Brown University · Hunter College CUNY
Acquisitions FlyBy → Apple · WHIM + Videri
Patent US10467282B2 — Privacy-smart AI/ML personalization
Most recent role Chief Technology & Product Officer (CTPO / CTO+CPO), TuneCore (global fintech music platform)
Government work U.S. Department of Education · Consulting Projects (AI Governance, AI Ethics, AI Risk)